Chris Brogan is everywhere.
From the outside, it seems that in just a few short years, he’s created an independent publishing and speaking empire with nothing more than his personality and a laptop.
The truth of his story is a lot more compelling.
He spent 10 years writing into the void. He flew to conferences around the country broke, eating leftover granola bars. He struggled to pay the mortgage, to pay the electric bill. After eight years of work, he had an audience of just 100 subscribers.
He eventually created an invaluable content platform that now gets up every hour of every day and goes to work for him.
It didn’t come easy for Chris, and it didn’t come fast, so he’s on the show today laying down some wisdom and advice that can make your own road to creating a content platform that works for you a lot less brutal …
In this episode we discuss:
- How to write 2,000-4,000 words a day
- The critical importance of brevity in the digital age
- Why every online writer should read (and study) The Shipping News
- 2 ways to find endless content ideas
- Why it took Chris 8 years to gain his first 100 subscribers
- Brogan’s best advice on how to create a valuable content platform
Hit the flash player below to listen now:
Other listening options:
- Click here to download the mp3 | 22.8 MB | 18:55
- Click here to subscribe via iTunes
- Click here for the RSS feed (non iTunes)
- Click here for the show archive
The Show Notes:
- Internet Marketing for Smart People Course (free)
- Chris Brogan’s blog
- 97 Ideas for Building a Valuable Platform
- The Shipping News by Annie Proulx
- We left the building with Girl Talk …
About the Author: Robert Bruce is Copyblogger Media’s copywriter and resident recluse.