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Yep, we’re introducing the first-ever Copyblogger infographic. It’s about our favorite topic — creating great content. And, as has been our style since the beginning, we’re practicing what we preach. This infographic demonstrates how to repurpose existing content in a different media format, get more bang from your archives, and reach new and different audiences [...]

Yep, we’re introducing the first-ever Copyblogger infographic. It’s about our favorite topic — creating great content. And, as has been our style since the beginning, we’re practicing what we preach. This infographic demonstrates how to repurpose existing content in a different media format, get more bang from your archives, and reach new and different audiences [...]

Every content marketer needs to build relationships with readers. To have a chance at achieving your marketing goals, you need readers who love what you do. What if there were a blueprint for telling irresistible stories, for making almost everything you write have an impact in the hearts and minds of your readers? Look no [...]

Every content marketer needs to build relationships with readers. To have a chance at achieving your marketing goals, you need readers who love what you do. What if there were a blueprint for telling irresistible stories, for making almost everything you write have an impact in the hearts and minds of your readers? Look no [...]

This week on The Lede: David Ogilvy on writing A 7-step social media marketing strategy David Mamet’s legendary “storytelling 101″ memo What to do when you don’t feel like working If you want more useful links than the seven we highlight here every week, follow @copyblogger on Twitter. // How to Write, by David Ogilvy [...]

This week on The Lede: David Ogilvy on writing A 7-step social media marketing strategy David Mamet’s legendary “storytelling 101″ memo What to do when you don’t feel like working If you want more useful links than the seven we highlight here every week, follow @copyblogger on Twitter. // How to Write, by David Ogilvy [...]

What’s one of the most reliable ways to earn an income online? If done right, affiliate marketing is a hard model to beat. Problem is, there’s a lot of bad (and unethical) advice out there on how to approach it. So, I’ve invited Sonia Simone and Jessica Commins to jump on the line today to [...]

What’s one of the most reliable ways to earn an income online? If done right, affiliate marketing is a hard model to beat. Problem is, there’s a lot of bad (and unethical) advice out there on how to approach it. So, I’ve invited Sonia Simone and Jessica Commins to jump on the line today to [...]

Does thinking about it make you stumble and sweat? Have you put it off, because you’re worried it will suck? You’re not alone — lots of website owners have an easier time proposing marriage than they do writing a solid About Page. If that’s you, you’re probably overcomplicating things. A good About Page is simple, [...]

In case you’ve been living in a mountain cave in Bhutan for the past couple of months, Pinterest is a relatively new social networking site that allows users to create online image collages, then quickly and easily share those collages — called “pinboards” — with other Pinterest users. It’s fun, easy, and catching on like [...]